The majority of bottled water drinkers prefer to use single serve containers instead of in glass containers due to the various advantages they offer. They are convenient and easy to carry as well as small and portable, making them easier to just in a bag when on the move. Most of the drinkers are the students, people who travel frequently, and athletes.
Apart from being small and portable, they are an answer to the consumers’ health concerns and to people with an aversion toward chemically treated water. These factors are being used by the companies to market their bottled water as being safe and free of harmful chemicals, such as the ones that might be found in the tap water.
The market for bottled water coolers is gradually declining with more independent filtered cooler dealers, OCS operators, and vending companies selling filtered coolers as a primary or add-on product.
Bottled water industry currently provides the single serve PET bottles, as well as the home and office delivery bottles. They also have the enhanced water bottles, which include oxygen-enriched, vitamin-enriched, and flavored waters. This business is highly profitable, with the flavored water being the current favorite with the consumers. However, single serve bottles still contribute to the majority of the market revenues.
The major participants in the PET market are the Coca-Cola, PepsiCo, and Nestle. These companies are creating a strong market presence in retail stores, supermarkets, restaurants, delis, club stores, and movie theatres. However, research shows that the water being marketed by these companies is actually treated municipal water and not from any spring or well.
All the bottled water companies should adhere to the FDA’s quality standards, standards of identity and good manufacturing practices. This ensures that the beverage companies must label their waters to define where the water actually came from and if it’s been purified or carbonated. All bottled water, be it “purified,” “spring,” “sterile” or “artesian” must meet all of the same regulations.
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Bottled Water Coolers
10 August 2010 8:30 PM |
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A bottled water cooler is an independent device that can be used to dispense water from removable 4- to 5-gallon plastic bottles usually positioned on top of the unit. Bottle coolers can be cold units that can dispense only cold water, hot and cold units...
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Bottled Water Delivery
10 August 2010 8:30 PM |
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Bottled water can easily be delivered either to a work place or a home where people who have water coolers or the water dispensers. Still or sparkling water can be delivered to the office or home as and when required. The success of commercial water...
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Promotional Bottled Water
10 August 2010 8:30 PM |
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Promotional bottled water can be a great advertising tool if the company’s imprint or logo is present on the bottle. These promotional bottles tend to make a big impression on thirsty consumers. Promotional bottled water can make a powerful marketing tool, as bottled water is...
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Bottled Water
10 August 2010 8:30 PM |
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Bottled water is now one of the largest industries in the world. Studies indicated that over half of all Americans drink bottled water, spending a lot more on the bottled water than for the tap water due to the misconception that bottled water is safer...
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Bottled Water Dispensers
10 August 2010 8:30 PM |
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Bottled water dispensers are available on the market in two basic models, freestanding dispersers and the counter top dispensers. These bottled water dispensers are large and easy to use. They have push button faucets and removable drip trays for easy cleaning. Most of these dispensers...
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Bottled Spring Water
10 August 2010 8:30 PM |
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Spring water is ground water that flows unassisted or by a pump or well to a surface opening. In other words, a spring is a concentrated discharge of ground water to the surface. Ground water flows through aquifers from certain recharge areas on uplands where...
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Bottled Water Brands
10 August 2010 8:30 PM |
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Statistics reveal that more than 50% of Americans prefer to drink bottled water and that from 1988 to 1998, the sales of bottled water tripled to about 4 billion annually. Almost all the states require all bottlers and distributors of bottled water to obtain a...
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Water Vending Machines
10 August 2010 8:30 PM |
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Water vending machines are self service water dispensers. You can fill up your containers, bottles, and jugs with pure water at these machines. Water vending machines provide water of good quality in return to inserted coins, paper currency, card, or token. Most of them are...
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Water Filters
10 August 2010 8:30 PM |
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Do you know that 99% of the contaminants from your water can be eliminated through the use of water filters? If you do, then you definitely know that purified water is always better to drink because it looks, smells and tastes better. That is why...
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The Advantages of Ionic Exchange Water Softeners
10 August 2010 8:30 PM |
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It can be difficult to decide which method for softening hard water is best because there are a number of choices available. Cost of a water softener system – from $400 to $1,200 — can be a factor, as well as how the water softener...